I’m currently based out of Miami, FL serving as a producer at Omnicom Productions, the largest advertising holding company in the world. Partnering with a portfolio of agencies that include Alma Advertising, McCann and Zimmerman, I produce global campaigns for clients in the fast food, health, pharma, tech, beverages and consumer goods businesses.

Independently, I lead Parallel25, a development studio focused on telling authentic stories driven by specificity. We shape ideas, talent, and partnerships into works of entertainment that resonate with global audiences.

I was born and raised in Caracas, Venezuela, my mother is from Sweden, and I’ve lived in the US alongside my Cuban-American family for the past 20 years, so the concept of living in parallel is in my nature. I’m also a gemini, if that means anything to you. The idea of duality has always fascinated me.

I'm passionate about stories that shuffle emotions and transform people in meaningful ways. I believe that entertainment is not only a space where people enjoy themselves, but also an experience that can lead to communal understanding and personal empowerment. That’s why I love what I do.

I own an orange & blue betta fish called Horacio.